Can Your Company Afford to Ignore Single Serve?

There has been a lot of industry chatter about single serve coffee in the last couple of months, excellent pieces in Stir Magazine “Single Serve Solutions” and thought provoking articles on the impact of pods and capsules on the environment.

What we can’t argue with is the figures that we are seeing representing the change in the industry. Sales of single serve coffee have more than tripled since 2011, and this increase has been noticed by major coffee companies all down the chain. K-cups alone account for 25% of sales in the US market for ground coffee.

So what is Coffee Enterprises place in this changing market?

Coffee Enterprises is well suited to provide independent, unbiased analysis of single serve coffee products and single cup brewing equipment.  Our physical and sensory laboratories are staffed by qualified, experienced coffee technologists who are ready to provide assistance and support to your coffee program.

If you are interested in entering the single serve market, or are looking to improve the quality or packaging of your existing product, here are some guidelines that we recommend:

• —  Quality Control – Physical and sensory analysis to insure coffee quality and beverage consistency.
• —  Cost Control – Test products against specification to insure they meet your standards and expectations.
• —  Product Development – Formulation of coffee blends that target your price and customer preferences.
• —  Comparative Analysis – Benchmark your quality versus your competitors, or between production sites.
• —  Merchandising – Create product specifications, RFP analysis, and supply chain development.
• —  Equipment Evaluations – Analysis of single-cup brewers and prepared beverage quality.